Lauren Conrad's new reality series about her fashion career has been dropped by MTV and the former "Hills" star says the network felt it was too "high brow."
Conrad, who turned 25 on February 1, began her reality TV career at age 17 with the MTV show "Laguna Beach," named after her hometown in Southern California. She went on to star in its spin-off, "The Hills," which depicted her life in Los Angeles and also starred real-life "villain" couple Heidi Montag and Spencer Pratt. The show ended in July 2010.
Conrad has since focused on her fashion design career and has launched several collections, including a line of casualwear for Kohl's department stores. Conrad told OnTheRedCarpet.com in October that her new series was to be filmed in a "more documentary-style," adding: "It'll be focused more on my career."
"We sold a show to MTV, filmed it and are really proud of the final result," Conrad said in a statement obtained by OnTheRedCarpet.com on Friday. "MTV felt the subject matter was too high brow for their audience and offered me the opportunity to change the show by incorporating more of my personal life."
"We agreed going into the project that this show would be an aspirational one, focusing on my career and my goals and not my personal relationships," Conrad added. "We delivered the show that we sold and are sorry MTV didn't feel their viewers were savvy enough to appreciate it."
MTV, which also airs shows such as the raunchy reality programs "Jersey Shore" and "The Real Word," has not confirmed Conrad's claims about why the show was dropped.
"We love Lauren," an MTV spokesperson told OnTheRedCarpet.com. "This particular project didn't work out, but she is a huge part of the MTV family and we hope to work with her in the future."
"She did do a pilot," David Janollari, EVP, Head of Programming for MTV said in a statement published by Entertainment Weekly. "There were talks about whether we could somehow manage to put together a special based on that footage but that's also a big question mark based on her interest in that and the finances."
"We would love her on our network!" he added. "It was a great attempt but it just didn't feel like a perfect fit for us now."
Conrad's spokesperson had no immediate comment on whether or not the reality star planned to try to sell her show to another network.