Brand brings his own special brand of humor to the screen in "Hop." He's used to improvising, and on this film they let him go for it.
"They don't say stick to script with me, they go, 'Go on, express yourself, have fun with it,' either to humor me or possibly because they like it," said Brand.
In this film, Brand's character, E.B., is heir apparent to taking over the big job of the Easter Bunny from his soon-to-retire father. And that means running the candy factory that will feed millions of believers.
"It's lovely in there isn't it? It's so colorful and lurid and delightful, with all those jelly beans everywhere. But eventually don't you think if you worked in a chocolate factory it might have the result for making you deplore chocolate?" questioned Brand. "Ultimately you'd be losing yet another of life's pleasures."
But E.B. doesn't want the annual candy-delivering gig. He'd rather be a musician -- a career choice his animated family cannot get behind.
Brand's experience with chasing his own dreams is exactly the opposite.
"Oh my word, my mother couldn't have been more supportive. What that woman tolerated, it's a miracle," the British actor-comedian said.
"Hop" also stars James Marsden and Kaley Cuoco ("The Big Bang Theory"), along with the voices of Hugh Laurie and Hank Azaria. The film is in theaters on Friday, April 1.