Ryan Seacrest, the host of "American Idol" and a top television and radio personality, tops The Hollywood Reporter's fourth annual Reality Power List, ousting Simon Cowell, a former judge on the FOX singing contest series.
Cowell, who helms his own production companies and plans to launch a U.S. version of his hit UK talent series "The X Factor" later this year, is now No. 6 on the list. Seacrest was No. 5. last year. The two are the only ones in the top 10 who appeared regularly on television.
The rankings were determined by factors such as "having a reputation for quality and innovation within the business," the "mark" the person made on his or her shows as an overseeing executive, the person's "overall impact on pop culture," and the person's "ability to create dramatic, comedic and can't-miss TV moments," the Hollywood Reporter said.
In second place on its list is Mike Darnell, president of alternative entertainment at the Fox Broadcasting Company. Jennifer Bresnan, executive vice president of alternative programming at CBS is No. 3, while ABC's senior vice presidents of alternative series, specials and late-night, John Saade and Vicki Dumme, are in fourth place.
Seacrest has hosted "American Idol" since it debuted in 2002 and reportedly earns $15 million a year for the job. He is also is one of the faces of "E! News" and hosts own syndicated radio show. He signed a $20 million deal with radio company Clear Channel in November 2010, the Hollywood Reporter said.
His production company produces top-rated reality shows such as Jamie Oliver's "Food Revolution" and "Keeping Up With The Kardashians" and its spin-offs on E!, which helped the Kardashian family earn $65 million in 2010, the Hollywood Reporter said.
His firm also helms the latest "Kardashian" series, "Khloe & Lamar," which is set to debut on April 10.
Seacrest has also appeared on the big screen. He played himself in the comedy film "Knocked Up" in 2007 and is set to appear in the new movie "New Year's Eve," casting lists show..
In 11th place on the Hollywood Reporter's Reality Power List is Mark Burnett, the CEO of Mark Burnett Productions who spearheaded the hit CBS series "Survivor."
His new show, a singing contest series called "The Voice," is set to premiere on April 26 and features judges Christina Aguilera, Blake Shelton, Cee Lo Green and Adam Levine of the band Maroon 5. Burnett told OnTheRedCarpet.com and other news outlets earlier this week that Aguilera is the "voice of reason" on the program.
In 18th place on the Hollywood Reporter's list is Conrad Green, executive producer of ABC's top-rated ballroom dancing show "Dancing With The Stars." Top reality TV chef Gordon Ramsay is No. 20. Dr. Drew Pinsky of the VH1 series "Celebrity Rehab" is No. 34. Supermodel Heidi Klum of "Project Runway" fame is in 44th place and Kim Kardashian's mother Kris Jenner, who appears with her on "Keeping Up With The Kardashians" and helps produce the show, is No. 50.