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OTRC: Paula Deen's N-word scandal: List of companies that have parted ways

Paula Deen is seen in this video posted on her YouTube page on June 21, 2013. She issued a videotaped apology after admitting in a court deposition to using a racial slur in the past. Watch the video here. (Paula Deen's YouTube page)

Paula Deen has released three apology videos, explained herself on the "Today" show and her sons defended her, but companies keep parting ways with the celebrity chef following her racial slur controversy.

Check out a list of companies that have ended their partnerships with Paula Deen below.

1. Wal-Mart Stores Inc.

On Wednesday, June 26, Wal-Mart Stores Inc. announced it had ended its relationship with Deen, according to the associated press. The retail giant carries a variety of products that feature Deen's name in its 4,000 stores, including cookware.

"We will not place new orders beyond those already committed," a Wal-Mart spokesman told the wire service. "We will work with suppliers to address existing inventories and agreements."

2. Caesars Entertainment

Caesars Entertainment, the company that owns and operates several casinos including Caesars Palace in Las Vegas, announced on Wednesday that it will be stripping her name from four buffet restaurants. However, the company said the restaurant rebranding was a mutual decision with Deen.

3. Smithfield Foods

On June 24, Smithfield Foods announced they dropped Deen as the company's spokesperson. The company also sold Paula Deen-branded hams, in addition to her duties as a spokesperson.

In a statement the company said, "Smithfield condemns the use of offensive and discriminatory language and behavior of any kind. Therefore, we are terminating our partnership with Paula Deen. Smithfield is determined to be an ethical food industry leader and it is important that our values and those of our spokespeople are properly aligned."

4. Food Network

The Food Network said on June 21 that it would not renew its contract with Deen, which expires at the end of this month. The network still runs "Road Tasted," which is hosted by Deen's sons Bobby and Jamie Deen.


5. Target Corp.

Target, which said on Wednesday that it was "evaluating the situation" concerning Deen, said on Thursday, June 27, that it will phase out Deen-branded merchandise sold in its stores and on its website.

"Once the merchandise is sold out, we will not be replenishing inventory," said Molly Snyder, a Target spokeswoman told the AP.

6. Home Depot.

Home Depot, which sold Deen-branded cookware and kitchen products online only, said it pulled her products off its website on Wednesday.

7. Novo Nordisk.

Last year, Deen revealed she had Type 2 diabetes, which was met with much criticism due to the fact that she was known for her high-calorie recipes. She later became a spokesperson for Novo Nordisk, which supplied her diabetes medication.

Deen appeared with her family in an ad for the company and Novo Nordisk also launched a "Diabetes in a New Light" website featuring videos and recipes by Deen.

However, Novo Nordisk announced on Thursday that the company and Deen have "mutually agreed to suspend our patient education activities for now."


8. Sears Holdings Corp.

Sears Holdings Corp., which owns both Sears and Kmart, said on Friday, June 28, that it will phase out Deen-branded products after "careful consideration of all available information." They later added, "We will continue to evaluate the situation."

9. J.C. Penney Co. Inc.

J.C. Penney Co. Inc. told The Associated Press in an email on June 28 that it will discontinue selling Deen's products.

10. Walgreen Co.

Walgreen Co. said it too was phasing out Deen-branded products.

11. Ballantine Books.

Ballantine Books, an imprint of Random House Inc., announced it had cancelled publication of "Paula Deen's New Testament: 250 Favorite Recipes, All Lightened Up." Deen's literary agent also told the AP that Deen's five-book deal with the company had been called off.

The book, which was set for release in October, was No. 1 on Amazon.com's "Books Best Sellers" list, at the time of this writing. "Paula Deen's Southern Cooking Bible," is No. 2 on the list and several other Deen books were out of stock.

Companies evaluating their partnerships with Deen.

Not every company associated with Deen is ready to part ways with her. The Associated Press reported that Deen's representatives distributed nine letters supporting Deen from other companies that work with her. However, there are at least two companies who have said on the record that they are re-examining their ties to Deen.

1. QVC

Previously, QVC said in a statement that they were "reviewing" their business relationship with Deen. In the new letter, which was posted on the company's blog on June 27, QVC President and CEO Mike George said the company was putting its partnership with Deen "on pause."

"We have talked with Paula and her team extensively over the last several days, and together we have considered what is best for our customers, for Paula, and for QVC. For now, we have decided to take a pause," George said. "Paula won't be appearing on any upcoming broadcasts and we will phase out her product assortment on our online sales channels over the next few months. We all think it's important, at this moment, for Paula to concentrate on responding to the allegations against her and on her path forward."

"Some of you may wonder whether this is a 'forever' decision -- whether we are simply ending our association with Paula. We don't think that's how relationships work," he added. "People deserve second chances. And we always strive to do the right thing."

2. Macy's Inc. and Kohl's Corp.

Macy's Inc. and Kohl's Corp. still carry Deen's products. Kohl's declined to comment about the situation and Macy's Inc. said on June 27 that it will continue to "monitor the situation."

Magazine publisher stands by Deen.

Hoffman Media LLC, which publishes Deen's magazine, "Cooking with Paula Deen," announced on Friday it will continue to work with the chef.

"Hoffman Media has worked closely with Ms. Deen since 2005," Eric Hoffman, executive vice president and chief operating officer for Hoffman Media, said in a statement to the AP. "The recent images portrayed by the media do not reflect the person we know on a personal or a professional level."

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