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K-cup soup to be introduced by Campbell

A Campbell's Fresh-Brewed Soup K-cup pack is seen in this photo provided by Campbell Soup Company.
September 6, 2013 2:55:02 PM PDT
Campbell Soup will start offering K-cup soup packs that can be made with Green Mountain's popular single-serve coffee machines.

The soups include a K-cup pack of broth that is brewed over a packet of dry pasta and vegetables.

"This innovative partnership is a win for consumers and for both companies, and represents another important step as Campbell expands into higher-growth spaces," Campbell President and CEO Denise Morrison said.

Green Mountain machines are designed so that the system is cleansed by the brewing process, meaning the soup and coffee flavors would not be mixed.

Campbell and Green Mountain will launch three varieties next year, including Chicken Broth and Noodle.


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