Going alcohol free the first of the year is trending as 'Dry January'

Friday, January 17, 2020
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A growing number of millennials and more are skipping the sauce or going alcohol free with a theme known as "Dry January," with some deciding to stay sober for the long term.

SANTA MONICA (KABC) -- Beyond the resolve to be healthy, abstaining from alcohol has become a thing. Known as "Dry January," market research suggests over half of U.S. adults are attempting to skip the sauce. Now it appears millennials and others are sober curious.

In response, restaurants and bars are getting creative with their mock-tail menu. See the story above to learn more.