The ads are sponsored by a nonprofit group that is pushing for healthier school lunches.
The White House isn't happy about the new ad campaign and would like the ad pulled.
"They called and said basically, would we take the ads down," said Dr. Neal Barnard of the Physicians Committee for Responsible Medicine. "I'm quite sure the president himself would be delighted with the ads, but some of his handlers got nervous," Barnard added.
The president's spokesman says that's not true. The Obamas want to protect their daughters' privacy and refuse to allow them to be used for a publicity stunt.