• BREAKING NEWS ABC shows live and on-demand -- Download the WATCH ABC app!

Oxnard may change name to attract tourists

ABC7 Eyewitness News HD covering Los Angeles and Southern California.

July 28, 2010 12:00:00 AM PDT
The city of Oxnard may change its name to Oxnard Shores in an effort to make it more tourist friendly.A Seattle-based image consultant hired by the city suggested the name change and came up with dozens of new names including Oxnard Shores.

The firm says adding "shores" gives people a better visual of the city, since it is on the beach.

Of all the suggestions, Oxnard Shores seems to have the most support.

The Oxnard City Council could vote on the matter in the fall.