VIDEO: Fire erupts on massive digital billboard overlooking Times Square in New York City

The FDNY is responding to an all-hands fire for a billboard in the middle of Times Square.

TIMES SQUARE, Manhattan -- Firefighters are responding to a billboard on fire in the middle of Times Square.

The New York City Fire Department said the blaze was reported just after 3 p.m. Saturday on a billboard at 43rd Street and Broadway.
[Ads /]

No injuries have been reported.
[Ads /]
Few other details were released. This story will be updated as more information becomes available.

Report a correction or typo