Kraft Mac and Cheese reinvented for Valentine's Day with pink color, candy flavor

CHICAGO -- No more noodling on what gift to buy: Kraft Mac & Cheese wants to make your Valentine's Day special with a new product.

Kraft has launched a limited-edition mac and cheese with a candy flavor packet to turn the pasta pink.
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It also adds hints of sweet candy flavor.

Don't look for it in the grocery store. You have to go to candykraftmacandcheese.com to enter for a chance to win a box.

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The product launched Wednesday. Winners must be 18 or older and will receive a box by Feb. 14.

Share your Candy Kraft Mac & Cheese using #CandyKraftMacandCheese on Twitter @kraftmacncheese, Instagram @Kraft_MacandCheese, and Facebook @KraftMacaroniandCheese.