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Families can come out together to discover the magic behind all that encompasses Disney.
"The D23 Expo really does have something for everyone. It's all about, you know, screenings of films that no one's had a chance to see before, special performances, celebrity appearances," Clarks said.
And the fun doesn't stop there.
Kids will love all the interactive displays. Eyewitness News was told that Disney's biggest stars will be making surprise appearances all weekend long.
Also, you can be one of the first to see a full episode of ABC's fall lineup, including "The Middle" and ABC's newly anticipated drama, "Flash Forward."
The Disney Dream Store truly is a dream for all collectors.
"Let's also not forget that the merchandise that's available here is unique to the expo and can't be purchased anywhere else whether it's the Disney Store or in the parks," added Clark.
You can also see the crowned jewels of Disney's archives.
"We have things from Walt Disney personally. We've got props and costumes and all kinds of things from all eras of the company, from Pinnocchio to High School Music," said Becky Cline, a Disney archivist.
Most items have never been publicly displayed before, including the jewel-encrusted book used in the opening moments of Sleeping Beauty. The fully restored, 11-foot model of the Nautilus from 20,000 Leagues Under the Sea and Michael Jackson's costume from Captain EO will also be on display.
"Sci-fi fans will get really excited about some of the things we brought: The Rocketeer and Tron. But we also brought the robots from the Black Hole," said Cline.
Doors open Thursday at 8 a.m. for members and 9 a.m. to Disney fans worldwide.
- Link: Disney's D23 Expo