Didn't get to build a bear? Chuck E. Cheese's steps in with own Pay Your Age event today

KTRK logo
Friday, July 13, 2018
Chuck E. Cheese offering "Pay your age" for 30 minutes of All You Can Play
Chuck E. Cheese offering "Pay your age" for 30 minutes of All You Can Play

It looks like one company's botched event is another one's golden opportunity, especially if parents still need a place where their kid can be a kid.

Since Build-A-Bear had to shut down its Pay Your Age event because it was too popular, Chuck E. Cheese's has swooped in to help dry the tears of any children who didn't get to customize their own furry friend.



MORE: Build-a-Bear halts too-popular "Pay Your Age" deal after massive lines form nationwide

So many customers tried to take advantage of the retailer's first ever Pay Your Age Day that they announced that the lines had been closed, citing safety concerns from "local authorities."

On Thursday, thousands of people showed up at Build-A-Bear locations across the country to redeem the offer that allowed anyone, young or old, to walk into a store and buy a Make-Your-Own stuffed animal for the price that corresponds to that person's age.

MORE: Build-A-Bear customers seeking one-day discount turned away at Northridge mall

The one-day Pay Your Age promotion had been planned to last throughout Thursday, allowing anyone to purchase a stuffed animal for a price that corresponds to the shopper's age.

The vouchers are good until Aug. 31, 2018.

Copyright © 2025 KTRK-TV. All Rights Reserved.