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Calif. schools seek commercial sponsors

September 7, 2009 1:49:52 PM PDT
A drastic drop in funding for California schools is prompting officials to seek other, unconventional sources of revenue including corporate sponsorship and merchandise sales.Several districts are looking at new ways to make money. According to the Los Angeles Times, officials in the Beverly Hills district are trying to cash in on the city's world-famous name by working on a line of clothing featuring images associated with Beverly Hills High School.

School officials in South Pasadena are trying to entice Hollywood producers to film TV shows at their district headquarters.

And the Los Angeles Unified School District is turning to the city's professional sports teams for help. They are asking them to help offset cuts to the athletics departments of various schools. The L.A. Times says so far, the Clippers have agreed to lend a hand.

But some districts are going for all out corporate sponsorships. School officials in San Diego County plan to sell the naming rights to two elementary school science camps in an effort to keep them open.

The state has chopped the education budget by $6.1 billion for the current fiscal year alone.

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