Nike releases new commercial narrated by Colin Kaepernick

Nike has released a two minute commercial narrated by Colin Kaepernick.

The former San Francisco 49er superstar has unveiled the ad on Twitter.


Nike announced that Kaepernick will be a major part of its 30th anniversary "Just Do It" campaign.

MORE: Nike faces backlash for 'Just Do It' ad featuring Colin Kaepernick
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Nike is facing a backlash from some customers as it features Colin Kaepernick in a new ad campaign.


The campaign featuring the former 49er reads: "Believe in something, even if it means sacrificing everything," alluding to his kneeling protest over social injustice.

A giant billboard featuring Kaepernick has been placed prominently on top of Nike's flagship just off Union Square in San Francisco.



MORE: LeBron James says he 'stands with Nike' in reference to Colin Kaepernick ad campaign

Nike stocks rebounded a bit Wednesday morning following a dramatic dip after the announcement of the campaign.
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