Parade goers began to camp out on the sidewalks starting at noon Friday, and then at midnight, they were allowed to move to the blue line, which is about four feet into the roadway.
"It's going to be cold, and we want to make sure people stay warm," Downs said. Campers can bring a commercially manufactured fireplace or a barbecue.
Tents and couches, however, are not allowed.
Downs urged campers to dress warmly and to dress in layers to avoid hypothermia.
Johnny de la Torre was ready for the weather with a blanket, a snuggie and sweats. "I've got everything, I'm ready," he said.
Campers said it was all worth it to get a front row seat to see the floats.
"Twenty-six years ago was my first time," said Leonard Collemacine. "We love it. It's a tradition - every year we bring the family."
Stores were already prepared for the campers, putting up fences and wood pieces against their windows.
Chief Dennis Downs of the Pasadena Fire Department said Rose Parade campers can bring equipment for a warming fire but authorities were patrolling to ensure those fires were safe.
New Year's Day lineup on ABC7:
- 5 a.m.: ABC7 Eyewitness News at 5am
- 6 a.m.: ABC7 Eyewitness News at 6am
- 7 a.m.: Good Morning America Weekend
- 8 a.m.: Tournament of Roses Parade (See prep work for the Roses Parade)
- 10 a.m. 2011 Outback Bowl: Florida Gators at Penn State Nittany Lions