Macy's Expands Disney Collection to Celebrate Disney's 100th Anniversary
NEW YORK -- Macy's and Disney are expanding their partnership with all-new products now available at Macy's locations nationwide and online.
The collaboration includes a new range of products celebrating the 100th anniversary of Disney. This special collection is geared towards all ages and includes toys, jewelry and watches, home and entertainment, apparel and accessories and holiday-themed products. Customers can celebrate all their favorite characters and films, from Mickey Mouse and Moana to Iron Man and Grogu.
The expansion also includes a new Disney Princess collection featuring exciting and new role-play costumes, accessories, character dolls, jewelry, apparel and toys. Customers at the Macy's Herald Square flagship location will even be able to enjoy an augmented reality experience allowing them to virtually try on their favorite Disney Princess dresses in a 'magical' mirror!
"We are excited to expand our relationship with Disney as together we bring to life Disney Princess experiences in-store and online with exclusive Disney products, just in time for the Holiday Season," said Nata Dvir, Chief Merchandising Officer at Macys, "Our iconic brands are synonymous with special experiences, and we can't wait to captivate a new generation of fans with the wonder of Disney at Macy's."
Shop the Disney collection at Macy's stores nationwide, online at macys.com and on Macy's mobile app.
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