The company donates $1 from the sale of every lip gloss to the foundation.
"They give back, and me being an entrepreneur and trying to give beauty and fashion tips all over the place, I feel like it's an even greater thing to help women get on their feet and to help women get out of poverty and get good jobs and get their lives together. So I just think it's the perfect fit," Kardashian said.
A large crowd of admirers also took advantage of the chance to chat with Kardashian.